What is the Difference Between Product and Institutional Advertising?

What is the Difference Between Product and Institutional Advertising?

What is Product Advertising? Product advertising centers on showcasing a specific product or service, highlighting its features, benefits, and unique value to potential customers. The ultimate objective is to encourage purchases and drive sales. Purpose of Product Advertising The primary goal of product advertising is to: Create awareness about a specific product. Explain how it […]

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What is Ghost Commerce?

What is Ghost Commerce? – A Quick Explanation

Ghost Commerce is a digital business model where you monetize a brand without directly selling your own products or services. It involves creating content, building an audience, and earning revenue through indirect monetization strategies like brand deals, ad revenue, and affiliate commissions—all without managing inventory or physical sales. 📌 Think of it as selling products

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Is YouTube Considered Social Media?

Is YouTube Considered Social Media?

YouTube is a global powerhouse with over 2.7 billion monthly active users, but a common debate persists: Is YouTube truly a social media platform, or just a video-sharing site? At AgilePR, we specialize in digital PR strategies where platform classification matters for campaign effectiveness. Whether you’re planning influencer collaborations or content amplification, understanding how YouTube

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Robert Kormoczi webinar on SEO

AgilePR’s Latest Webinar with Ranking Raccoon: Mastering Link-Building and SEO Growth

At AgilePR, we recently hosted a highly informative live webinar, featuring SEO experts Robert Kormoczi and Oussama Bettaieb from SMT Digital. The discussion was centered on the complex yet crucial topic of link-building — specifically, how to gain quality backlinks even on a zero budget. With so much to cover, our speakers provided invaluable insights

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How has Advertising Affected American Values? - A Quick Study

How has Advertising Affected American Values? – A Quick Study

Advertising is more than just a tool for promoting products; it’s a powerful cultural force shaping American values and attitudes. From billboards to social media, advertising permeates everyday life in the United States, impacting how Americans perceive success, beauty, happiness, and social norms. As advertising evolves, so does its effect on American culture, influencing everything

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Why Do Politicians Spend Millions on Election Ads?

What is the main reason politicians spend millions of dollars on advertising during elections?

In recent election cycles, campaign spending in the United States has reached astronomical levels. For example, the 2020 U.S. presidential election saw a record-breaking $14 billion spent on campaigns, with a large share dedicated to advertising. This surge in campaign spending underscores one fact: politicians recognize the essential role that advertising plays in winning elections.

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Best Ecommerce Link Building Strategies

The 15 Best Ecommerce Link Building Strategies

Building backlinks for e-commerce requires different strategies than for conventional sites. This is why we want to share 15 different steps to claim more backlinks. Why Link Building Is Essential for E-commerce? Link building is crucial for e-commerce sites because it helps improve search engine rankings, drive targeted traffic, and increase brand visibility. Backlinks can

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What must an Entrepreneur Assume when Starting an Online Business?

What must an Entrepreneur Assume when Starting an Online Business?

At AgilePR, we work with many entrepreneurs looking to build successful online businesses through SEO and link building. We understand that while the digital space offers incredible opportunities, it also has unique challenges. Based on our experience in helping businesses grow their online presence, we believe every entrepreneur must embrace a set of crucial assumptions

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